Branding
SDB
Social Development Bank (SDB) is a Saudi development institution empowering individuals, families, entrepreneurs, and nonprofit organizations through accessible financial and nonfinancial solutions.
- Client
- Social Development Bank
- Expertise
- Brand IdentityWebsiteBrand Guidelines
Since 1971, SDB has specialized in social financing, entrepreneurship support, freelance enablement, savings programs, and financial awareness, helping communities achieve economic independence while advancing productivity, inclusion, and national development.
Over the years, SDB expanded its services to include other business beneficiaries' branches. For that, SDB issued a public tender seeking a professional partner to develop the brand strategy and the new visual system. DIWAN won this competition thanks to long experience and a solid understanding of the local culture.
DIWAN delivered the brand identity, website, uniform packaging, stationery, social media style, motion graphics, and brand guidelines.
